From those impulse buys we all know and love (or hate, depending on how much guilt you feel after), to the unwavering brand loyalty some people seem to have, the psychology of consumer behavior is a never-ending source of intrigue and frustration.
From those impulse buys we all know and love (or hate, depending on how much guilt you feel after), to the unwavering brand loyalty some people seem to have, the psychology of consumer behavior is a never-ending source of intrigue and frustration.