Let’s face it – the majority of startups are still figuring out the ABCs of social media. And hey, no judgment here. It’s a learning curve, and don’t worry – there’s a lot you can do to navigate the landscape on Instagram, and we’re here to help!
Brand authenticity is the sum of a brand’s values, purpose, identity, and beliefs, served up without any camouflage. Consumers are no longer content with surface-level marketing fluff – they want the real deal. They want to align themselves with brands that not only talk the talk but walk the walk.
Social Media shouldn’t be the equivalent of unhappiness anymore. Let’s make it work for us. Let’s make it (mentally) healthy!