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Posts in category: Content & SEO

How I Made GenAI Search Tools Recognize PortXchange as an Authoritative Source jocstudio stefana sopco

How I Made GenAI Search Tools Recognize PortXchange as an Authoritative Source

March 19, 2025
by Stefana Sopco AIContent & SEOMarketingResources & Tools

Every June, the world blooms into a riot of rainbow, with corporations decking themselves in colorful flags, glittering promises of inclusivity and, most importantly, Pride-themed merch. But not all of it is created equal!

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Representation and Inclusivity in Marketing Matter JOCstudio Jelea Oana

Representation And Inclusivity In Marketing Matter

May 7, 2024
by Oana Jelea Business mindsetContent & SEOMarketingSocial MediaWork Environment

Representation and inclusivity matter, and it isn’t just a slogan we all enthusiastically nod to when hearing.

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Brand storytelling on social media jocstudio jelea oana

Brand Storytelling On Social Media

March 27, 2024
by Oana Jelea BrandingContent & SEOMarketingSocial Media

Ever heard the golden rule of marketing? “Facts tell, stories sell.” But hey, why stop there? Today’s savvy brands are taking storytelling to the next level!

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marketing for startups

The Top 5 Marketing Efforts To Focus In 2024 As A Startup

December 20, 2023
by Mădălina Muntean BrandingBusiness mindsetContent & SEOMarketingSocial Media

In 2024 focus your efforts on quality instead of quantity in terms of marketing efforts. Sustainable efforts are key.

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How To Optimize Your Whitepapers For SEO. Mastering On-Page Optimization [Part 2] stefana sopco jocstudio

How To Optimize Your Whitepapers For SEO. Mastering On-Page Optimization [Part 2]

December 11, 2023
by Stefana Sopco Content & SEOMarketing

Now, let’s get to business! We’re gonna deep dive into topics such as on-page optimization, long-tail keywords, exact match keywords, internal linking, featured snippets, and readability.

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Maximise reach and engagement jocstudio jelea oana corina

Six Tips For Maximizing Instagram Reach And Engagement For Start-Ups

December 6, 2023
by Oana Jelea Content & SEOMarketingSocial Media

Let’s face it – the majority of startups are still figuring out the ABCs of social media. And hey, no judgment here. It’s a learning curve, and don’t worry – there’s a lot you can do to navigate the landscape on Instagram, and we’re here to help!

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How To Optimize Your Whitepapers For SEO [Part 1] jocstudio stefana sopco

How To Optimize Your Whitepapers For SEO [Part 1]

November 22, 2023
by Stefana Sopco Content & SEOMarketing

This is your first-class ticket into the world of SEO for Whitepapers. This is Part 1 of our deep dive into making your whitepapers not just brilliant but also SEO superstars because what is the point of investing one month in writing a mega well-researched piece of content if no one finds it, right?

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JOCstudio's Guide To Mastering Brand Loyalty in 2024 jocstudio jelea oana

JOCstudio’s Guide To Mastering Brand Loyalty in 2024

November 21, 2023
by Oana Jelea BrandingContent & SEOMarketingSocial MediaWebsite

In our quest to master brand loyalty in 2024, we’re diving straight into the beating heart of the brand universe, where customer experiences are the currency and authenticity the golden key.

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Brand Authenticity A Path to Consumer Trust jocstudio jelea oana

Brand Authenticity: A Path to Consumer Trust

November 7, 2023
by Oana Jelea BrandingContent & SEOMarketingSocial MediaWebsite

Brand authenticity is the sum of a brand’s values, purpose, identity, and beliefs, served up without any camouflage. Consumers are no longer content with surface-level marketing fluff – they want the real deal. They want to align themselves with brands that not only talk the talk but walk the walk.

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Building Thought Leadership In An AI-Generated Content Feed. How To Index Your Name Faster stefana sopco jocstudio

Building Thought Leadership In An AI-Generated Content Feed. How To Index Your Name Faster

October 9, 2023
by Stefana Sopco AIBrandingContent & SEOMarketing

Building Thought Leadership in an AI-generated content feed has become a top differentiator among content creators and entrepreneurs. It’s a no-brainer and shouldn’t be an AHA moment, either.

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